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The New Resale App Helping Stylists Save Hours, With Beni’s CEO & Co-Founder, Kate Sanner

If you’re a sustainable stylist, or vintage/thrift queen, or a stylist who cares deeply about ethical brands, shopping practices and reducing the amount of fast fashion that ends up in landfill…. Get ready for this GAME CHANGER.

“The ThredUP 2024 Resale Report projects that the resale industry will be a $73 billion market in the US alone by 2028. That’s growing 7x faster than mainstream retail,” says Kate Sanner, CEO of BENI.

BENI is a resale search engine that shows you the best resale alternatives to the item of clothing or accessory that you’re looking for in just one click.

Next time you’re shopping online and you find something that you like for your client, you can just click on the Beni browser extension to see a curated list of secondhand alternatives sourced from over 40 different resale sites like Poshmark, The RealReal, eBay, Rent the Runway, Vestiaire Collective, and over 200 Million items!

Now you can start selling a pre-loved shopping and styling service AND price this service properly.

In today’s interview, Erin Mathis from The Style Core and I talked to Co-Founder and CEO of BENI, Kate Sanner, to find out how stylists can use this new tool to start selling pre-loved styling services to clients RIGHT NOW.

You’ll learn about:

✨The rising trend of pre-loved, resale sites and the ‘circular economy
✨How tools like BENI are solving the problem of ‘search and discovery’ of second hand items in the right size, color and style for your clients
✨How you can package up a service like this with a solid profit margin

Listen on your favourite podcast player HERE!



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